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Cetuem become Headline sponsor for the Make up Free London & South East contest

By 31st August 2023 No Comments

The Miss England office are delighted to announce that Cetuem London are now the headline sponsor for the Make up Free London & South East Qualifier which takes place on Friday 29th September 2023 at the Taj 51 Buckingham Gate Suites & Residences.

In 2022, Cetuem the award winning beauty brand became the skincare partner for the Bare Face Top Model round won by Politics student Melisa Raouf which received world wide press coverage.

We’ve found some information about the brand – happy reading !

We are a family owned business with a heritage of excellence in the Hair, Beauty and Nail Industry. We have a passion for perfection and manufacture products to the highest of quality. We have developed extensive ranges from our SCR Gold Skin Care Range to our Award Winning Body Shaping Treatment.We are a British company and we manufacture all our products within the UK and strongly believe that by keeping everything close to home ensures the highest of quality is delivered. Our ingredients however are sourced from all over the world, using fresh, exotic and the finest extracts to ensure maximum results.

The Philosophy


This philosophy is what Cetuem is all about. Our core family members hold a diverse wealth of knowledge in cosmetic science, naturopathy, osteopathy and cosmetology. It is this vast variety of expertise that gives a thorough understanding of the body’s skin, hair and its physiology along with a thorough understanding of science and the best ingredients that nature has to offer that makes Cetuem special. We manufacture all our own products in Britain and only offer products that provide long lasting results, products that will make a difference, products that are full of nature. Our products are kept universal; ranges that can be shared between partners, between siblings and across ages.

Where we are

Our head office is in North London and we supply individuals and salons across the UK, Europe and the USA.

Since when

Cetuem was founded over 30 years ago by husband and wife team, John and Andria Vassiliou. Both founders individually have over 40 years of experience in the industry and it is more than just a career, but a way of life for them. John began in the hair and beauty trade just a boy following in his father’s footsteps and Andria, upon qualifying as a cosmetologist in the early 1970s, went into teaching the beauty trade for a number of years. They met through their different paths in beauty and have been working together since 1971. In 1987, Cetuem was born.

Check out the natural skincare range & more here !